Would you like to know how modern MRM software improves the efficiency of campaign planning, budget planning, and marketing management — and how MRM enables true marketing collaboration?
Munich, February 21, 2022 –It's been a while. But on July 07, 2022, the long-awaited data and analytics event World of Data will finally happen.Management consultancy firm b.telligent is inviting BI visionaries, data experts, and software manufacturers – and everyone whose ideas and innovations are making the world of data turn faster – to attend this event at the Paulaner Nockherberg in Munich.Attendees can expect to hear stimulating expert presentations, case studies from well-known customers, and innovative break talks on big data, business intelligence, IoT & the cloud, data science, AI & data visualization, and customer intelligence.And for all those seeking digital support for their business, around 20 partners will be on hand in the exhibition area to answer questions. Early Bird tickets at a preferential price are available now.
"The range of relevant topics has widened dramatically in recent years," said b.telligent founder and CEO Sebastian Amtage just a few years ago at the BI Congress 2018. "We just keep getting better." It is no secret, however, that the pace of change has increased even more dramatically during the pandemic. The world has become more digital, faster, and more agile, while smart business models are playing a more important role in our everyday lives than ever before. The World of Data will look at what this all means for companies from a range of viewpoints.
Welcome to the World of Data
Over 650 participants, 30 customer presentations from a wide spectrum of industries, an exhibition section with booths from around 20 software manufacturers, and unlimited opportunities to exchange ideas with experts from BI, marketing, IT, and controlling as well as with experienced and respected industry luminaries, the World of Data addresses the most diverse challenges and reduces them to a common denominator: the world of data. "We have learned over the past 15 years that progress is the direct result of combining resources and knowledge," says Klaus Blaschek, founder and CEO of b.telligent. "This basic understanding finds expression every two years in the World of Data, a meeting place for sharing experience, learning from best practices, and discovering how to drive digitalization forward in our companies. The continued success of the event is reflected in the quality of its participants."
Amtage and Blaschek are therefore particularly pleased to announce that they have again been able to persuade a number of high-caliber customers to give presentations at World of Data 2022, including ProSiebenSat.1 Media SE, Telefonica, the KfW Development Bank, and Europa Park. Short break talks on subjects such as big data, IoT & the cloud, customer intelligence, data visualization and data science & AI will expand the program. Another highlight is the keynote speech by comedy award winner Knacki Deuser, the creator of the TV show Nightwash. He will bring his special brand of humor to an examination of the changes that are shaping our world and will ask: where do we find the courage to embrace the new and break with old habits and routines?
Secure your Early Bird ticket now!
As in previous years, the number of places is limited. Make sure of your ticket by taking advantage of the discounted Early Bird price at www.worldofdata.de.
b.telligent is a technology-independent consultancy specializing in analytics and data management. With over 400 employees at nine locations in Germany, Austria, Romania, and Switzerland, b.telligent supports companies throughout the entire data value chain – from strategy and analysis to design and implementation, right through to operational management and the continued development of their solutions. The company's services focus on optimizing business processes, as well as customer and supplier relationships.
Munich, December 3, 2025 – According to the Lünendonk® Study 2025/2026 “The Market for Data&AI Services in Germany”, b.telligent is once again among the top three specialists in the category of Data and AI portfolio breadth and depth. The current study also shows that the effective use of data and the continued rise in the importance of Artificial Intelligence (AI) are driving major transformations within companies. These changes often require extensive expertise and can typically only be tackled with the support of end-to-end consultancies and IT service providers such as b.telligent.
Munich, November 11, 2025 – Ticket sales for World of Data (WoD) 2026 start today. The WoD is one of the leading conferences for data analytics, AI, and consulting in the DACH region. After the data community gathered for WoD 2025 in Basel, the event will return to Munich on June 11, 2026, at the historic Nockherberg venue.
Munich/Berlin, October 28, 2025 – Three years after the launch of ChatGPT, artificial intelligence (AI) has become a reality in many organizations. Especially in the midmarket, there is enormous potential to smartly optimize tasks and processes with the help of AI. The major challenge now lies in breaking out of the experimental phase and taking the decisive step toward strategic value creation. This is exactly where Kambria comes in: the new brand and subsidiary of the b.telligent network brings AI to mid-sized companies — in a structured, secure, and human-centered way.