CDP providers at the focus: Segment
Here you can find out which functions the Customer Data Platform from Segment has and which advantages result for you when using it!
CDP providers at the focus: Arm Treasure Data
The CDP from Arm Treasure Data reduces, among other things, the need for data cleansing - what else can the CDP do? The answer is here!
CDP providers at the focus: Tealium
With Tealium's Customer Data Platform you can collect and link digital data in no time at all and thus avoid data silos!
CDP providers at the focus: Evergage
With Evergage CDP, online user data can be analyzed and used for real-time personalization. Read more here!
CDP – the new silver bullet in marketing? - Part 3
Find out which factors you should focus on when evaluating customer data platform tools in the third article of our CDP blog series!
CDP providers at the focus: Commanders Act
Commanders Act's Customer Data Platform enables marketing experts to develop multi-level cross-channel campaigns - find out more here!
CDP – the new silver bullet in marketing? - Part 2
In the second part of our CDP blog series you can find out which projects a CDP fits to and which use cases are used for which CDP categories!
CDP providers in the focus: CrossEngage
CrossEngage's Customer Data Platform enables marketing experts to develop multi-level cross-channel campaigns - find out more here!
CDP Vendors Spotlight: Optimove
With Optimove's Customer Data Platform, marketing experts can optimize their campaigns analytically - find out more here!
Customer data platform - overview of categories
What classifications of Customer Data Platforms are there actually among the tool providers on the market? Our colleague Alexander Nitsche explains!
CDP - the new silver bullet in marketing? - Part 1
You want to know the difference between CDP and Marketing Automation? Read the first part of our blog series about Customer Data Platforms!