This year, the leading conference on digital analytics, the eMetrics Summit, will be held in our capital, Berlin, between November 13 and 14, 2017. With 800 participants, the Summit will once again cover all aspects of digital analytics and online marketing optimization within a data-driven business model.
Digital analytics is a subject that today's businesses can no longer afford to ignore. Everyone leaves digital footprints on the internet, and companies are harnessing this data to analyze user behavior, for example, or advertising effectiveness. With the right tools, the collected data can detect trends and identify strategies for your company. As the volume of data being generated increases, existing tools can easily lose the overview, and deliver results that can be interpreted in many different ways. The eMetrics Summit attempts to find solutions to this challenge by promoting discussion of the very latest trends and practical strategies.
b.telligent at eMetrics
B.telligent expert Sebastian Petry, head of the Data Science competence center, will also be contributing to the proceedings with his talk entitled "Web Analytics goes Web Data Science". His contribution discusses clustering methods for sequences of events and for website use and uses sample data for demonstration purposes. He also outlines forecasting opportunities based on weblog data. The aim is to better understand and manage the target group and its customer journeys.
As one of the DACH region's leading consulting companies for business intelligence, CRM, DWH, Big Data and e-commerce, with extensive project experience, innovative solutions and an extensive partner and technology network, b.telligent is ideally qualified as a sponsor of eMetrics 2017. The exclusive location of Berlin's Estrel Hotel provides the perfect setting for an intensive and successful exchange of views and helps to stimulate dialog. Discussions are likely to continue during the evening program with food, drinks and good music.
Meet us at the eMetrics Summit in November 2017
Get ready for an exciting, innovative event and get to know us personally at the 2017 eMetrics Summit. Will you be attending? We would be pleased to discuss and share insights with you on the latest trends and solutions and also to tell you more about our service and solution portfolio.
Make an appointment with us today and meet the specialists from b.telligent in Berlin in November 2017!