How stationary trade catches up to online shops
In this blog entry, our expert Harald Mösel will be able to demonstrate to you the current and future challenges for in-house retailers.
Digital Changes in Trade
Find out in this blog entry which effect the digitalization on trade has - online and at the Point of Sale.
Best Practice: Campaign Implementation
What are the key issues in campaign implentation? Dr. Wolfgang Leusser explains this in our blog!
Time Series Analysis Made Easy
Time Series Analysis Made Easy – Completely Without Analysis Tool? Learn how to do it!
Data-driven Marketing for Santa Clause
Have you ever wondered how Santa Clause and his elves are able to analyze the wish lists data? We have found the answer ;)
Omnichannel-Retailing
Thanks to our new Blog-Cooperation the author Mary Heinze has raised the question, how it is possible to satisfy customers in the digital age!
Mobile Customer Engagement - Part 2
The second part of b.telligent's blog series - find out how to best proceed when implementing an MCE solution!
Mobile Customer Engagement - Part 1
In 3 exciting blog posts our expert explains, how mobile customer engagement solutions can be integrated into existing or new multi-channel environments.
Campaign Management in the Mobile Engagement Environment
Find out in our blog post how b.telligent proceeded in integtrating the `Mobile App´ channel into the customers existing CRM.
Standardization of a Success Control Process
In our blog post we will tell you why well-conducted success measurements are the basis for the optimization and design of campaigns.
Roll-Out-Strategies
Regarding to campaign management a locally adapted roll-out strategy is very important for a company. Find out more in our blog post!
Data Quality Management
Find out in this blog post, how to generate valuable knowledge for the CRM with the use of Big Data techniques.
MRM-Increasing Efficiency in Consultancy Services
Find out how b.telligent scored in a project using an individually tailored MRM tools to substantial efficiency improvements for customers.
Location Based Advertising (LBA)
Find out more about this special type of online marketing: Location Based Advertising. Learn about the possibility of this way of personalized advertising.
PROSET Research Project
The research project of b.telligent, TU Munich, ETH Zurich and o2 about the increase of productivity by Service Experience Management.
Mobile versus PC
Discover the different behaviors of PC and mobile users on the Internet. Learn more about it in our CI Insights blog!
Best Practice in CRM: Evaluation of a Campaign Management
Learn how to build up know-how in the field of campaign management to get an optimal basis for decision making.
Efficient CRM Success Measurement
An efficient success reporting is essential for the evaluation and future strategic orientation of marketing measures. Learn more here!
Effect of Cross-Up-Selling Strategies in Call Centers
CI Insights: Is cross-and up-selling in call centers always useful? This question was discussed in the study Proset. Learn more here!
Customer Intelligence Existing Customer Management
Learn how "Customer Intelligence Existing Customer Management" can help to commit customers and secure competitive advantages.