Skip to main content
b.telligent Blog: Customer Intelligence Insights

CDP - the new silver bullet in marketing? - Part 1

You want to know the difference between CDP and Marketing Automation? Read the first part of our blog series about Customer Data Platforms!

» read more

b.telligent Blog: Customer Intelligence Insights

7 factors for successful marketing automation

In this blog post, Laurentius Malter explains the successful introduction of marketing automation by a step by step guide.

» read more

b.telligent Blog: Customer Intelligence Insights

The data success factor in performance marketing - Part 2

In his 2-part blog post, management consultant Christian Endres explains why data is the key turbo for performance marketing.

» read more

b.telligent Blog: Customer Intelligence Insights

The data success factor in performance marketing - Part 1

In his 2-part blog post, management consultant Christian Endres explains why data is the key turbo for performance marketing.

» read more

b.telligent Blog: Customer Intelligence Insights

Next Best Activity at the Inbound Call Center

Dr. Wolfgang Leußer shows in this post how a best possible customer management in the energy industry can successfully succeed despite a lack of contact.

» read more

b.telligent Blog: Customer Intelligence Insights

How stationary trade catches up to online shops

In this blog entry, our expert Harald Mösel will be able to demonstrate to you the current and future challenges for in-house retailers.

» read more

b.telligent Blog: Customer Intelligence Insights

Digital Changes in Trade

Find out in this blog entry which effect the digitalization on trade has - online and at the Point of Sale.

» read more

b.telligent Blog: Customer Intelligence Insights

Best Practice: Campaign Implementation

What are the key issues in campaign implentation? Dr. Wolfgang Leusser explains this in our blog!

» read more

b.telligent Blog: Customer Intelligence Insights

Time Series Analysis Made Easy

Time Series Analysis Made Easy – Completely Without Analysis Tool? Learn how to do it!

» read more

b.telligent Blog: Customer Intelligence Insights

Data-driven Marketing for Santa Clause

Have you ever wondered how Santa Clause and his elves are able to analyze the wish lists data? We have found the answer ;)

» read more

b.telligent Blog: Customer Intelligence Insights

Omnichannel-Retailing

Thanks to our new Blog-Cooperation the author Mary Heinze has raised the question, how it is possible to satisfy customers in the digital age!

» read more

b.telligent Blog: Customer Intelligence Insights

Mobile Customer Engagement - Part 2

The second part of b.telligent's blog series - find out how to best proceed when implementing an MCE solution!

» read more

b.telligent Blog: Customer Intelligence Insights

Mobile Customer Engagement - Part 1

In 3 exciting blog posts our expert explains, how mobile customer engagement solutions can be integrated into existing or new multi-channel environments.

» read more

b.telligent Blog: Customer Intelligence Insights

Campaign Management in the Mobile Engagement Environment

Find out in our blog post how b.telligent proceeded in integtrating the `Mobile App´ channel into the customers existing CRM.

» read more

b.telligent Blog: Customer Intelligence Insights

Standardization of a Success Control Process

In our blog post we will tell you why well-conducted success measurements are the basis for the optimization and design of campaigns.

» read more

b.telligent Blog: Customer Intelligence Insights

Roll-Out-Strategies

Regarding to campaign management a locally adapted roll-out strategy is very important for a company. Find out more in our blog post!

» read more

b.telligent Blog: Customer Intelligence Insights

Data Quality Management

Find out in this blog post, how to generate valuable knowledge for the CRM with the use of Big Data techniques.

» read more

b.telligent Blog: Customer Intelligence Insights

MRM-Increasing Efficiency in Consultancy Services

Find out how b.telligent scored in a project using an individually tailored MRM tools to substantial efficiency improvements for customers.

» read more

b.telligent Blog: Customer Intelligence Insights

Location Based Advertising (LBA)

Find out more about this special type of online marketing: Location Based Advertising. Learn about the possibility of this way of personalized advertising.

» read more

b.telligent Blog: Customer Intelligence Insights

PROSET Research Project

The research project of b.telligent, TU Munich, ETH Zurich and o2 about the increase of productivity by Service Experience Management.

» read more

Munich
b.telligent GmbH & Co. KG
Walter-Gropius-Straße 17
80807 Munich


Zurich
b.telligent Schweiz GmbH
Freigutstrasse 20
8002 Zurich