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Always keeping an eye on the Customer Journey? In our latest blog post we show you how it works - read it now and find answers!
How your company can benefit from the implementation of Recommendation Systems, read here!
In his 2-part blog post, management consultant Christian Endres explains why data is the key turbo for performance marketing.
Find out in this blog entry which effect the digitalization on trade has - online and at the Point of Sale.
Markov Chain Modelling - Master Thesis honored by the German Market Research Industry Association.
Find out in our blog post how b.telligent proceeded in integtrating the `Mobile App´ channel into the customers existing CRM.
Regarding to campaign management a locally adapted roll-out strategy is very important for a company. Find out more in our blog post!